"We are proud to bring FashionTV’s luxury lifestyle universe to the heart of online gaming in North America."
BetMGM announced a partnership with FashionTV Gaming Group to launch exclusive FashionTV-branded games on BetMGM Casino and Borgata Online Casino.
BetMGM and FashionTV partnership
On Jan. 5, sports betting and iGaming operator BetMGM and FashionTV Gaming Group announced a partnership featuring exclusive FashionTV-branded games on the BetMGM Casino and Borgata Online Casino websites.
“At BetMGM, we have redefined what it means to deliver entertainment in iGaming,” Oliver Bartlett, the vice president of gaming at BetMGM, said. “By introducing iconic TV and movie titles to iGaming and now partnering with FashionTV Gaming Group, we’re creating experiences that go beyond gameplay and connect players to the brands they love.”
Moshe Cohen, the founder and president of FashionTV Gaming Group, shared some thoughts on the partnership as well.
“We are proud to bring FashionTV’s luxury lifestyle universe to the heart of online gaming in North America,” he said. “BetMGM’s leadership and scale make them the perfect partner to transform our vision into a North American success story.”
BetMGM and FashionTV games
According to the announcement, FashionTV Blackjack and FashionTV Roulette are now available for players in Michigan and New Jersey. It also stated that FashionTV broadcasts in more than 200 countries while BetMGM offers more than 5,400 games across North American markets.
Meanwhile, BetMGM’s jackpot network, in particular, includes more than 25 games such as MGM Grand Millions, 15 Lanterns, and Bison Fury. Players can earn BetMGM Rewards Points and Tier Credits as well, which are redeemable for digital bonuses, Marriott Bonvoy Points, and MGM Rewards Points.