SEI to Support Drift Zone to Enhance Asian Gaming Market

Drift Zone: Arena’s studio is demonstrating how familiar gaming experiences can unlock mainstream Web3 adoption.

Hong Kong, Hong Kong, November 15th, 2024, GamingWire

Drift Zone, the Web3 gaming studio building the next evolution of Gacha games, has secured a $190,000 grant to integrate its rapidly-growing gaming ecosystem with the SEI network. With over 500,000 players already active in its Telegram mini-game Drift Zone: Arena, the studio is demonstrating how familiar gaming experiences can unlock mainstream Web3 adoption.

The studio's approach centers on enhancing popular Gacha mechanics - which drove over $4.4B in revenue across Asia last year - with real rewards powered by blockchain technology. By building on Sei, both Drift Zone: Arena and the upcoming collectible auto-battler Drift Zone: Origins will leverage the network's 380-millisecond block finality and process up to 12,500 transactions per second to deliver Web2-like gaming experiences with Web3 benefits.

"What Drift Zone is doing just makes sense," said Jason Lim, Global Gaming Lead at the Sei Foundation. "They're taking games that already drive massive player engagement across Asia and enhancing the experience with Sei’s technology. By building on Sei, Drift Zone can deliver seamless, high-performance gameplay, allowing players to stay fully immersed without needing to think about the blockchain running in the background. When players can just enjoy the game, adoption follows naturally."

Development is progressing rapidly, with Drift Zone: Arena players now able to claim rewards directly to Seiwallets and verify achievements on-chain, and the demo of Drift Zone: Origins now live on Sei. This technical integration enables the studio's expansion into one of gaming's most lucrative markets, introducing real rewards to the proven Gacha format that Asian players already love.

"Look at the numbers - players in Asia spend $4.4B annually on Gacha games," said Vedran Sisak, Founder and CEO of Drift Zone. "These games are already incredibly sticky, but players never see any real value from their participation. We're changing that equation. We're evolving the entire format by adding real rewards to mechanics players already love. With Sei’s technology, we can deliver this experience at the massive scale these markets demand."

Try Drift Zone: Arena Today. Experience the future of gaming powered by Sei- join over 500,000 players already earning rewards in Drift Zone: Arena. Visit t.me/DriftZoneBot to start playing now.

About Drift Zone

Drift Zone is a Web3 gaming studio that builds games that players love to bridge the gap between Web2 and Web3. The studio's ecosystem includes Drift Zone: Origins, a collectible card-based auto-battler, and Drift Zone: Arena, a Telegram mini-game with over 500,000 players.

About SEI

Sei is a Layer 1 that combines the advantages of Ethereum and Solana: the dominant development standard of Ethereum with the performance of Solana. The V2 update for Sei makes it the first parallelized EVM. Serving as a new scaling approach for the Ethereum ecosystem while achieving even faster speeds than Solana. Sei launched its mainnet in 2022 and has a growing ecosystem with key teams from Ethereum, Solana, Polygon, Arbitrum, and others deploying. The team is backed by Multicoin, Jump, Coinbase Ventures, and many more.