Everything to know about the Hearthstone Creator Program cover image

Everything to know about the Hearthstone Creator Program

The new Hearthstone Creator Program highlights community-driven content. Read on for details, program requirements, and the application link.

Blizzard announced its brand-new Hearthstone Creator Program! Here's what this program entails, the requirements, and how to apply to it.

The program calls for all Hearthstone creators (Image via Blizzard Entertainment)
The program calls for all Hearthstone creators (Image via Blizzard Entertainment)

Hearthstone Creator Program

From giveaways to special events, the Hearthstone Creator Program offers fans more opportunities to share their love for the card game. According to Blizzard, the program aims to help players reach their goals as creators while providing them the tools needed for improved content.

This program is for:

  • Streamers
  • YouTubers
  • Podcasts
  • Fan Sites
The Hearthstone Creator Program information (Image via Blizzard Entertainment)
The Hearthstone Creator Program information (Image via Blizzard Entertainment)

The Hearthstone Creator Program is also looking for those who are passionate about the game, are consistent with content creation and socials, care about the community, and have built an active community on platforms such as Twitter and Discord.

On Blizzard's side of things, they will provide early access to future content alongside a direct channel with the Hearthstone development team. This will be in addition to giveaway codes, special events, and influencer merch.

How the program helps creators (Image via Blizzard Entertainment)
How the program helps creators (Image via Blizzard Entertainment)

Program requirements

There are suggested minimums that creators should reach if they would like to apply to the program as well. Hearthstone streamers, for example, should dedicate at least 60% of their content to the game. They should also have at least 5,000 followers, at least 200 CCV, and consistent uploads over the past six months.

Hearthstone Creator Program requirements for streamers (Image via Blizzard Entertainment)
Hearthstone Creator Program requirements for streamers (Image via Blizzard Entertainment)

YouTubers are in a similar boat in terms of suggested minimum requirements. They should have at least 5,000 subscribers and make sure that the majority of their content is related to Hearthstone.

How to join the Hearthstone Creator Program as a YouTuber (Image via Blizzard Entertainment)
How to join the Hearthstone Creator Program as a YouTuber (Image via Blizzard Entertainment)

For Podcasts, at least 70% of the show must be about Hearthstone. Again, consistency is the key here alongside an active social media presence.

Podcast requirements (Image via Blizzard Entertainment)
Podcast requirements (Image via Blizzard Entertainment)

As for influencers, only 30% of their content needs to be related to the card game. In addition to consistent uploads, they must provide Blizzard with platform insights.

Influencer requirements (Image via Blizzard Entertainment)
Influencer requirements (Image via Blizzard Entertainment)

How to apply to the Hearthstone Creator Program

Applying to the program is easy. Just head to Blizzard's application form and complete it. It asks for basic information such as your email address, region, and Battle.net tag.

Be prepared to answer questions about how long you've been creating Hearthstone content as well. The application form also goes into how many followers you have, your consistency of uploads, and whether or not you use TikTok.

That's all for now. Stay tuned on Esports.gg for more news and updates.