Tim Tebow and Waterstone Impact Fund partner with efuse to bring purpose to gaming

Columbus, OH – March 31, 2025 — efuse is excited to announce a new partnership with the Waterstone Impact Fund, marking a major investment to help grow the business and expand its positive impact in the gaming world.

efuse helps brands connect with gamers in simple, authentic ways. Through its platform and flagship product, Sidekick, efuse makes it easy for companies to host gaming events, work with creators, and engage younger audiences — all in a way that feels natural and fun for the gaming community.

Joel Chakra, managing partner at Waterstone Impact Fund, shared why they chose to invest: “We’ve been impressed by efuse’s ability to scale and reach new audiences, but we’re even more convinced that efuse could bring gamers and the causes they care about into one powerful ecosystem. We’re excited to help them scale that impact.”

For efuse, this partnership is about more than growth — it’s about purpose. The team sees this investment as an opportunity to not only scale their media and technology solutions but to intentionally weave impact-driven storytelling into the fabric of gaming.

"This partnership is about more than just gaming — it’s about leveraging the power of gaming to drive real-world impact," said Matthew Benson, CEO of efuse. "Tim's platform, paired with the Waterstone Impact Fund’s investment will allow us to expand our reach, bring faith-driven storytelling into gaming, and activate communities in ways that truly matter."

efuse also believes gaming can be a platform for doing good. With the support of the Waterstone Impact Fund and Tim Tebow, efuse will begin integrating charities and causes — like fighting human trafficking — directly into gaming experiences. Whether through creator-led charity streams, special events, or community campaigns, efuse is focused on making gaming not just entertaining, but meaningful.

Tim Tebow shared why this mission matters to him: "Gaming presents an incredible opportunity to connect with younger audiences in a way that’s real and meaningful," said Tim Tebow, general partner at Waterstone Impact Fund. "What drew us to eFuse wasn’t just their innovative media solutions—it was their commitment to building a platform where brands, communities, and causes can come together in a way that’s natural, and mission-driven."

For more information, visit www.efuse.gg or follow along on LinkedIn.

efuse is an ad tech & media solutions company that delivers access to gamers at scale. Through AI-driven insights, proprietary media measurement, and a wholistic gaming campaign ecosystem, efuse helps brands connect authentically with gaming communities. Learn more at www.efuse.gg.

WaterStone Impact Fund is a venture capital fund dedicated to accelerating world-class companies that fuel and amplify faith, hope, and love. Established in partnership with The Tebow Group, WaterStone, and Caplin Ventures, the fund focuses on investing in technology startups led by faith-driven founders. Targeting companies that utilize artificial intelligence, automation, and robotics, the WaterStone Impact Fund seeks to support ventures that align with its mission of integrating faith-based values with technological innovation. A portion of the fund's carried interest is directed to the Tim Tebow Foundation, supporting initiatives against human trafficking, child exploitation, orphan care, profound medical needs, and special needs ministry in over 95 countries worldwide. Learn more at waterstoneimpactfund.com